You've scraped a list of leads from Google Maps. Now what? For most sales teams, the next step is getting those leads into a CRM so they can be assigned, tracked, and worked through a sales sequence. Manually copy-pasting hundreds of records is not an option.
This guide covers every practical method to move Google Maps leads into a CRM — from a simple CSV import to fully automated pipelines.
Method 1: CSV import (works with every CRM)
Every major CRM — HubSpot, Salesforce, Pipedrive, Apollo, Monday.com — supports CSV import. This is the simplest and most universal method.
Step 1: Export your leads to CSV
After capturing leads with LeadsMap, click Download CSV. No sign-in required for the free tier. The CSV includes: Name, Phone, Website, Email, Address, Rating, Review Count, Category.
Step 2: Map columns to your CRM fields
Most CRMs have an import wizard that lets you drag-and-drop or map each CSV column to the corresponding CRM field. Common mappings:
| LeadsMap column | HubSpot field | Salesforce field |
|---|---|---|
| Name | Company Name | Account Name |
| Phone | Phone Number | Phone |
| Website | Website URL | Website |
| Address | Street Address | Billing Street |
| Rating | Custom property | Custom field |
| Category | Industry | Industry |
LeadsMap Pro users can save custom column templates so the same mapping is applied every time you export, eliminating the manual mapping step.
Method 2: Google Sheets as an intermediate layer
If your CRM has a Google Sheets integration (HubSpot, Pipedrive, and many others do), you can export from LeadsMap directly to a Google Sheet, then sync that sheet to your CRM automatically.
- Export your LeadsMap data to Google Sheets (Pro feature)
- In HubSpot, go to Contacts → Import and choose "Import from Google Sheets"
- Map the columns once
- Future exports to the same sheet automatically sync to the CRM
This creates a repeatable workflow: scrape new leads weekly, export to the same Sheet, CRM syncs automatically.
Method 3: Webhook to automation platform (n8n, Make, Zapier)
For teams with existing automation workflows, LeadsMap Pro exposes a Webhook endpoint. When new leads are captured and saved to cloud, the webhook fires with the lead data as JSON. You can connect this to any automation platform:
Example: LeadsMap → n8n → HubSpot
- Create a new workflow in n8n with a Webhook trigger
- In LeadsMap, go to Settings → Webhook and paste the n8n webhook URL
- Add a HubSpot node in n8n mapped to the incoming JSON fields
- Now every time a new lead is saved in LeadsMap, it appears in HubSpot automatically
The same approach works with Make.com and Zapier. This is useful when you want to add leads to a sequence, assign them to a rep, or trigger a follow-up email immediately.
Method 4: Direct CRM integrations (coming soon)
LeadsMap is building native one-click push integrations for the most popular CRMs. The planned first batch includes HubSpot, Salesforce, and Apollo. These will let you push selected leads directly from the dashboard with pre-mapped fields — no export or import step.
Best practices for importing leads
- Filter before importing — use LeadsMap' filter panel to export only leads with a website, email, or minimum rating before importing to your CRM. Importing low-quality records pollutes your pipeline.
- Deduplicate — most CRMs will match on email or company name. Make sure email enrichment is complete before importing so the dedup logic works correctly.
- Add a source tag — tag imported leads as "Google Maps" so you can track conversion rates from this source vs. others in your CRM.
- Use campaigns as CRM stages — if you're running multiple LeadsMap searches (e.g. by city or industry), import each campaign as a separate list in your CRM for easy filtering.
Recommended workflow for sales teams
- Run a LeadsMap capture on a targeted Google Maps search
- Enrich emails (free shallow scan, or paid deep scan)
- Filter to leads with email + minimum rating 4.0
- Export to CSV or Google Sheets
- Import to CRM with campaign tag
- Assign to sales rep and add to outreach sequence
This entire workflow takes 15–20 minutes for a list of 100 enriched leads — compared to hours of manual research.
Get started
Download LeadsMap to start building leads from Google Maps today. Free tier gets you 100 leads with CSV export. Upgrade to Starter for unlimited leads, deep email scan, and Google Sheets export — everything you need for a smooth CRM import workflow.